Select Interiors
Comprehensive marketing support for an interior design and fit-out firm
Website audit / SEO strategy / Marketing strategy/Copywriting /Project management/ Marketing collateral
I’ve been working closely with the team at Select Interiors on their marketing strategy, website and Search Engine Optimisation (SEO) for the last few months. When we started working together they had just rebranded and launched a new website but were still striving for better visitor numbers, engagement and conversion across their site as well as more streamlined marketing processes.
THE STRATEGY
To kickstart the project, I conducted an extensive audit of Select Interiors' website and overall marketing practices. Through this process, I pinpointed several opportunities for growth, including enhancing their SEO, enriching website content, and leveraging social media platforms. While having a clear vision and aesthetic in mind, like many busy small businesses, they found it challenging to maintain a consistent and cohesive marketing effort due to time constraints.
SEO
Working alongside my colleague Emma, we undertook a comprehensive review of Select Interiors' SEO performance. With a robust keyword strategy in place, we compiled an extensive list of suggested content and technical updates to optimise their website.
Our efforts involved updating the website with strategically placed keywords and crafting blog posts that were not only SEO-friendly but also focused on delivering a seamless user experience. Balancing these two aspects can be a tricky task, but we ensured that the content remained engaging and informative.
"Working with Emma is a pleasure. Her grasp of marketing, branding & social media is very comprehensive. The work she did with our team has been has generated more business so as an investment the return on investment has been a success. I would highly recommend Emma; her warmth and energy have had a positive impact on our business."
CARL BROWN - managing director - SELECT INTERIORS
Time saving Templates
In order to make the lives of small businesses easier I find creating time-saving templates to be an invaluable way to give them some precious time back. For Select Interiors, I created templates specifically designed for photography and videography shoots, enabling them to maximize the value of their investments in these areas. I also provided them with case study and blog post templates to streamline their content creation process. I have also introduced a time saving process for creating and publishing blog posts.
Marketing Support
If you have a similar project in mind, please feel free to get in touch. I would be happy to help. My goal is to assist business owners and managers in achieving growth and success. I bring both expertise and a genuine interest in understanding your business to the table. Let's start a conversation about your project and how I can support you.
